Make it look professional
Logo, photos and the details that make owners say yes.
Steps
Use their real photos
Owners trust their own shop. Take photos from their Google listing or Instagram (ask permission when you meet them) and clean them up with Photoroom — remove messy backgrounds, fix the light.
Logo, if they have none
Generate logo ideas with the business name in Ideogram (it spells text well). Pick one, then recreate it as a clean vector in Recraft so it stays sharp on signs and stickers.
One accent colour, two fonts
Ask Claude to use one accent colour taken from the logo or shop, one font for headlines and one for text. Consistency looks expensive.
The 5-second test
Show the page to a friend for 5 seconds on a phone. Ask: what is this business, what does it cost, how do I book? If they can't answer, simplify.
Prompts to copy
Replace everything in [brackets] with the real details.
Done when…
- Photos are the business's own (with permission)
- Logo works in black and white
- Only one accent colour
- Passes the 5-second test